Digital Game Market

What is a Digital Game?

The digital gaming market continues to grow with the developing and advancing technology. What is a digital game that is part of the market? The video-content system is called the 'Digital Game', based on video streaming logic on PCs (PCs), consoles specially produced for games, and similar devices. Digital games are divided into four main categories, as they can be played on different devices:

• Computer Games
• Console Games
• Mobile Games
• It is examined under four different categories, the Internet & Social Media Games.

World Wide Digital Game Market

With the development of technology day by day, people's understandings of entertainment and hobbies show change. Along with these changes, the gaming industry is improving day by day. Especially with the influence of the game engines used in game productions, the games promise a closer experience to the real world, both in terms of visuality and play. With the technologies they use, many players have earned their approval and the World Digital Game The gaming companies that have the most space in the market and their most popular games are:

• UBISOFT(Watch Dogs, Assassins Creed, FarCry)
• KONAMI(eFootball PES)
• EA GAMES(FIFA, Apex Legends, Star Wars)
• ACTIVISION BLIZZARD(Call of Duty, Destiny)
• SEGA(Sonic)
• ROCKSTAR GAMES(Grand Theft Auto, Red Redemption)
• GAMELOFT(Asphalt, Modern Combat, Vegas Gangster)
• RIOT GAMES(League of Legends)
• NINTENDO(The Legend of Zelda, Mario)
• MICROSOFT STUDIOS(Minecraft, Flight Simulator, Forza Horizon, Age of Empires)
• SONY(Spiderman, The Last of Us, Beyond)

Newzoo According to a 2018 report, a total market worth 877.9 million was created. If one should examine this report according to the main countries,

1. A game market value of around $71.4 million in Asia and the Pacific Countries
2. North America has a game market value of around $32.7 billion.
3. A game market value of around $37.9 billion in the People's Republic of China
4. It is evident that Latin America has a game market value of around $5 billion.

With the influence of the Covid-19 Pandemisi, which began to show itself in 2019, the game industry and, accordingly, the market sales that took place brought about a serious rise. Current status of game markets by game sectors:

Status of Games on PCs and Consoles:

Because game consoles are more easily accessible than PC games, game consoles have a 9% more growth share than PC games. In this context, game consoles show a market growth of 32%, while in PC games, this is around 23%. The biggest impact of these upswings, as we mentioned above, is the Covid-19 pandemic. However, compared to its positive effects, this outbreak also has a number of negative effects on gaming consoles and PC games.

At the very beginning of these negative effects is the distribution of games. In 2020, many countries had to close their borders with the increase of the coronavirus outbreak. Many of the products that were in their games were due to this limitation, causing the temporary cessation of product transfers to be taken away. For this reason, many games were delayed entry into countries and even some games could not be brought in even though the limitation to countries was lifted. In this case, it had caused the sale of PC and console games in particular to be severely reduced or even stagnated.

The gaming companies that saw this reduction resorted to a method based on the download. According to this method, players can download the game after purchasing it through virtual stores. Thanks to the download-based system, it also allowed players to buy games at more affordable prices compared to standard store prices, as there were no logical and plus tax costs.

Status of Mobile Games:

Mobile games, especially those that have increased the pace of development over the past 5 years, are now a category of digital games that almost everyone prefers. The main reason for this is that many of the mobile games are offered to the user completely free of charge. There has been a serious increase in the mobile gaming market, especially with many people at home due to the coronavirus over the past year and a half. The biggest evidence for this increase is that by 2020, $77.2 billion was achieved, an increase of 22.4%.

The most important factor for mobile games to improve so much is their smartphone, which is produced by smartphone manufacturers such as Apple, Samsung, Xiaomi, Sony, and is even capable of competing with many computers. The fact that the screen refresh speeds that we've been seeing over the past few years, which we've seen on computers for a long time, are also being integrated into smartphones, is among the factors that have led to a significant increase in the mobile gaming market. In particular, according to both polls and forecasts by many technologists, the mobile gaming sector will be able to prevent PC and console games in the next 5 years.

Location of Mobile Game Market in Turkey

Digital gaming market, developing technology and the state of Turkey. Turkey first entered the mobile gaming world in 2012 with a rapid acceleration. However, at the time, this momentum declined over time, as smartphones were not very common and not very powerful, and even reached a complete halt in mid-2014. As of 2015, with the release of more powerful smartphones, it allowed Turkish mobile game makers to regain that momentum they once lost.

TOGED According to data released by the (Turkish Game Developers Association), export rates in the game sector were announced from 2017 to 2019. According to the data released, the export fees are:

• $750 million in 2017
• $878 million in 2018
• It is around $1 billion in 2019.

Since 2019, the place of mobile gaming companies in Turkey in the gaming market has been expanding day by day. Thanks to this success in Turkey's gaming sector, it has also made the Middle East a leading country in the field of gaming. Thanks to this success, it also increased the number of gaming companies, especially in 2020. Turkish gaming companies that showed themselves in 2020 include Peak Games, Gram Games, Masomo, Fugo Games, etc. Among these companies, Masomo, a Turkish mobile gaming company popular with the Head Ball 2 mobile game, ranks first.

The Most Preferred Mobile Game Type in Turkey

Along with restrictions on the effects of the pandemic caused by the coronavirus, the focus of many people's attention has been the game industry. In particular, the types of games based on competition such as strategy, MOBA are at the top of the most preferred gaming sector in Turkey. Among the games that are played online based on competition is Head Ball 2, which is primarily Turkish made. Non-Turkish, world-class games, such as PUBG Mobile, Mobile Legends, Fortnite, Call Of Duty, etc., come with games based on FPS.

What age groups play the most games in Turkey?

If you look at the age groups of people who play mobile games in Turkey, you will find that at the very beginning, 35 percent are people between the ages of 25 and 34. People between 35 and 44 years of age with 28%, and people between 18 and 24 years of age with 21%. If we look at people who play mobile games in Turkey based on their gender, it has been proven by data that men play 57% mobile games and women play 42% mobile games.

 To sum up our writing, we can easily see that with the major impact of emerging technologies, the game world is also developing more and more every day. In fact, some game experts and game makers estimate that in as little as 10 years, we will be able to use the highly engaging augmented reality technology that we saw in Ready One Player. Of course, it is worth noting that this actually depends on the course of the pandemic. Because as the coronavirus continues to take effect, such technologies will be delayed and the specified 10 years will be a little longer.

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