Basic Sales Techniques and Communication Course

Purpose of Education:

It aims to give participants effective sales techniques and communication skills by giving them basic knowledge of education, sales and marketing. Participants are required to help with basic theoretical knowledge, as well as how they can manage sales and marketing processes. The training is designed for beginners and less experienced people, but also provides a chance to refresh information for participants who are partially experienced. In the parts of education that are related to communication, it provides information on how to professionally manage our behavior in communication.

Temel satış teknikleri

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Education Detail:

  • What is Sales and Marketing? Relationship with each other
  • Marketing Mix (4P to & 6P+P)
  • Consumer Behavior
  • Rationality, Relativity, Trap Product, Snapping
  • Sales Competency Wheel
  • Digital Marketing (Short Presentation)
  • 4D (Emotional Status)
  • Personality Types and Communication Styles, What Type Are You
  • Who is the customer, what does he want? How to Approach
  • NLP and its Applications in Sales
  • Representation Systems, Which One Do You Have?
  • The Psychology of Sales and Purchasing

Duration of Education: 6 hours

Education History: 16 November 2026, 09:00–16:00

Education Fee: TRY 7,250 (excluding 20% VAT) Min. 5 person registration requirement

Early Registration Period:

If registered up to 15 days before the training date 7,250 TRY TRY 6,550 (excluding 20% VAT)

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Instructor: Ufuk ÖZÇELİK

Ufuk Özçelik attended TED Ankara College and graduated in English Language and Literature from Hacettepe University in 1991. He later completed his studies in Justice at Anadolu University.

Özçelik began his professional career in the pharmaceutical sector in 1991 before moving into the food industry, where he held regional management roles at Coca-Cola, G2M and Ülker. In 2003, he moved into construction, serving as a regional manager at Germany’s REHAU and as Sales Manager at Esenpen and Termodinamik Pencere. From 2009 to 2014, he managed business development for three construction companies within HB Group, Libya’s largest holding company. After returning to Turkey, he held coordinator and sales director positions at various companies and advised international businesses on market research in Turkey.

Across these management roles, Özçelik developed expertise in building dealer networks, team management, target setting, product positioning, sales team training, international market research and customer relations. He has attended numerous training programmes and seminars and has shared his knowledge and experience through his own training and seminar work.

Please contact for detailed information.

To register for training, please use the form below.

    Gökhan EROL
    e: gerol@inovakademi.com
    g: +90 (533) 761 19 34
    t: +90 (216) 709 73 32