10 Steps to Export Education for SMEs
34 yıldan fazla uluslararası dış ticaret uzmanlığı deneyimine sahip tecrübeli uzmanlardan, gerçek ürünler kullanarak ve güncel belgelerle uygulamalı olarak eğitim gerçekleştirilmektedir. Katılımcıların uzmanlarımız eşliğinde gerçek alıcılar ile yazışmaları sağlanmaktadır.
Course Objectives
For entrepreneurs who are considering exporting a product, learning international trade in all its details in education Teaching how to reach the right markets and buyers targeted. It will also describe how those who are looking for products for import purposes will find these products online, and how to conduct the operational processes after they have been found.

Container Ship
Who Should Attend
; Employees of foreign trade departments of companies,
; Operations department employees of international trading firms, sales representatives, middle and senior managers,
; Beginners in international trade,
; Entrepreneurs who want to work at Home Office and do their own work,
; Entrepreneurs who have just graduated and want to do their own job,
; Business owners who want to own and export their existing company,
; Those who wish to study foreign trade expertise,
; Those who wish to study e-commerce,
; those interested in foreign trade,
; Employees of departments such as accounting, purchasing and finance whose main business is not foreign trade.
What Questions to Answer
You have a product and you want to sell it. So where should you start?
; How do I conduct commercial correspondence and negotiate with your customers or vendors in international markets?
; What documents will be required for customs clearance? Who will prepare these papers?
; Without the manufacturer export How do I?
; What are the delivery patterns with all the details?
; What are their websites on foreign trade in the world and in Turkey?
; A product you are looking for Internet How do you find it in international markets?
; I don't know how to pay in foreign trade, what should I do?
; How do I collect my money when I send my product?
; What should you pay attention to when connecting with manufacturers?
; What are your rights in the international market, what should you do to protect it?
Export in 10 Steps
- Introduction to Foreign Trade
- Documents Used in Export
- International Payment Forms
- Credited Payment and Points to Consider
- Internal Processing Permit (DIIB)
- Bidding and Pricing in Exports
- Basic Concepts on Customs and Customs in Exportation
- Target Market Analysis
- Commercial Intelligence
- Sample Events, Questions, and Answers
Then act!
• Geleceğin mesleği olan dış ticareti konusunda 34 yıldan fazla deneyimi olan ekipten öğrenmek ister misiniz?
; Currently, many companies know foreign trade formalities, have experience in target market analysis, have knowledge of reaching buyers of their goods "Foreign Trade Specialist"It's calling.
Tüm bu detayları konusunda 34 yıldan fazla tecrübeli uzmanlardan öğrenmek için bizimle iletişime geçiniz.

Education Detail
Foreign Trade Specialist training, which will last a total of 4 days 2 modules It is formed. Completely for implementation as prepared. The details of the training are as follows;
1-) Foreign Trade Management
Basic and important concepts of Foreign Trade will be discussed.
- Organisations Leading Foreign Trade
- Ways of Delivering in International Trade
- INCOTERMS 2020 (NEW)
- Problems and examples experienced in practice
- Sales Contracts
- Considerations to be considered when contracting
- International Payment Forms
- The Exchange Legislation (Based on Changes Dated 31.12.2019)
- What is a SWIFT application?
- Cash in Advance
- Cash Against Goods
- Cash Against Documents
- Letters of Credit
- Bank Committed Payment BPO
- Example events from everyday applications
- Documents Used in Export
- Proforma Bill
- Checklist
- Packing List
- Turkish Bill
- Commercial Invoice
- Transportation Documents
- Bill of Lading (Convention)
- FIATA B/L
- Highway Transport Document CMR
- Airline Transport Document – IATA
- Railway Transport Document – CIM
- Certificate of Origin, Form A, Circulation Documents (ATR – EUR1)
- The Expert Certificate
- Analysis Document
- Surveillance Document
- Health Certificate
- Goods Delivery Document (Ordino)
- Private Bill
- Heat Treatment Document (ISPM 15)
- Other Documents
- Reviews Over Current Examples
- Insurance Concept and Insurance Documents in Exportation
- Types of Insurance and Risks
- Insurance Policy, Insurance Certificate
- Important points for consideration
- Review on Sample Documents Used in Daily Applications
- Legislation Regulating Foreign Trade in Turkey
- GTİP
- Export Registered Sales (3065 VAT Act Related Article)
- What is Export Registered Sales?
- Practice and Risks
- Considerations to Consider in Practice
- Pricing and Bidding in Exportation
- (FOB's)
- Can the Order of Conduct (Check List) be made in the Export Application?
- Case Study study
2-) Target Market Analysis and Commercial Intelligence
Target market research will be based on interviews with firms and desk work.
- Selfie for Export
- The Right Sales Channel Detection
- Target Market Election Criteria
- Product Description
- Fairs
- International Trade Strategies
- Determining the Right Target Market
- Analyses of Importing Countries
- Exporter Country Analysis
- Evaluation of Current Open Numbers
- Analysis of Turkey's Export
- Catching the Rising Country from the Top
- Determining Our Target Markets
- Demographic Assessment
- Analysis of Nearby Markets
- Determination of Taxes
- Structure and cultural evaluation of the country
- Non-tariff Obstacles and Legal Status
- Other Factors in Analysis
- How to conduct a Commercial Information Search on the Internet?
- Filtering tracks on the Internet
- Study of commercial resources on the Internet
- Research in the Target Country
- Key Words
- Country Resources Research
- Customer Replication Techniques
- Sales Channel Analysis
- Customer's Customer

Barcelona Harbour
Educator: Gökhan EROL
A.Ü. İşletme Bölümü mezunu olan Gökhan EROL, iş hayatına lojistik sektöründe başlamış; Evyap Holding ve Ödül İlaç bünyesinde görev almıştır. 2002 yılından bu yana dış ticaret, hedef pazar analizi, uluslararası pazarlama ve devlet yardımları alanlarında eğitim ve danışmanlık çalışmaları yürütmektedir.
Türkiye’nin birçok ilinde 40 binin üzerinde nitelikli dış ticaret uzmanının yetiştirilmesine ve istihdamına katkıda bulunan EROL, üniversitelerde konferans ve seminerlere katılarak bilgi ve deneyimlerini paylaşmaktadır.
Danışmanlık faaliyetleri kapsamında KOBİ’lerin uluslararası rekabet gücünü geliştirmelerine ve uluslararası pazarlara açılmalarına destek olmaktadır. Kurumların genel işleyişi ve özellikle dış ticaret departmanlarına yönelik analiz ve teşhis çalışmaları gerçekleştirerek SWOT analizleri yapmakta; iyileştirme ve gelişim alanlarını belirlemekte, yol haritaları oluşturmakta, uygulama süreçlerini takip ederek sonuçları raporlamaktadır.
“İçinden Dış Ticaret Geçen Sohbetler” adlı seminer serisi aracılığıyla deneyimlerini üniversite öğrencileri ve sektöre yeni katılan profesyonellerle paylaşmaktadır. 2010 yılında fikir babası ve koordinatörü olduğu “Dış Ticaret Perileri” projesiyle önemli bir başarıya imza atmıştır.
“New Incentive Schemes and an Investment Guide for Investors” adlı yayımlanmış bir kitabı bulunmaktadır. Ayrıca İnovakademi ekibiyle birlikte “Yapay Zekâ ve Dış Ticaret” konulu ortak kitap çalışmasını yürütmektedir.
Dış ticaret, hedef pazar analizi ve ticari istihbarat alanlarındaki çalışmalarından hareketle tasarladığı TheGlobby adlı hedef pazar analizi ve ticari istihbarat odaklı ihracat uygulaması, Apple Store and Google Play üzerinden ihracatçıların kullanımına sunulmuştur.
Hâlen İnovakademi başta olmak üzere Akbank, TOBB, TİM, ihracatçı birlikleri, ticaret ve sanayi odaları ve UR-GE projeleri kapsamında eğitim ve danışmanlık faaliyetlerini sürdürmektedir. Ayrıca çeşitli üniversitelerin davetiyle farklı projelerde görev almaktadır.
Please contact for detailed information.
Gökhan EROL
e: gerol@inovakademi.com
g: +90 (533) 761 19 34
t: +90 (216) 709 73 32

Educator: Gökhan EROL