{"id":28130,"date":"2025-05-08T09:13:08","date_gmt":"2025-05-08T09:13:08","guid":{"rendered":"https:\/\/inovakademi.com\/?page_id=28130"},"modified":"2025-12-02T07:12:28","modified_gmt":"2025-12-02T07:12:28","slug":"hedef-pazar-analizi-ve-ticari-odakli-ihracat-uygulamasi-egitimi","status":"publish","type":"page","link":"https:\/\/inovakademi.com\/en\/hedef-pazar-analizi-ve-ticari-odakli-ihracat-uygulamasi-egitimi\/","title":{"rendered":"Target Market Analysis and Business-Focused Export Practices"},"content":{"rendered":"<section  class='av_textblock_section av-maf5qljs-2443939149c485b39f8efa3732a9c8bd'   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p><img decoding=\"async\" class=\"alignnone wp-image-28144 size-full\" src=\"https:\/\/inovakademi.com\/wp-content\/uploads\/2025\/05\/Globby.png\" alt=\"\" width=\"1140\" height=\"150\" srcset=\"https:\/\/inovakademi.com\/wp-content\/uploads\/2025\/05\/Globby.png 1140w, https:\/\/inovakademi.com\/wp-content\/uploads\/2025\/05\/Globby-300x39.png 300w, https:\/\/inovakademi.com\/wp-content\/uploads\/2025\/05\/Globby-1030x136.png 1030w, https:\/\/inovakademi.com\/wp-content\/uploads\/2025\/05\/Globby-768x101.png 768w, https:\/\/inovakademi.com\/wp-content\/uploads\/2025\/05\/Globby-705x93.png 705w, https:\/\/inovakademi.com\/wp-content\/uploads\/2025\/05\/Globby-600x79.png 600w\" sizes=\"(max-width: 1140px) 100vw, 1140px\" \/><\/p>\n<h3>Target Market Analysis and Business-Focused Export Practices<\/h3>\n<p>The \"Target Market Analysis and Commercially Focused Export Application\" training, organized in cooperation with TOBB Ankara Women Entrepreneurs Board, The Globy and Ankara Chamber of Industry (ASO), will take place on 4 December 2025 in Ankara.<\/p>\n<h3>Course Objectives<\/h3>\n<p>This training aims to provide participants with basic knowledge and skills in developing effective sales strategies in light of the accurate analysis of the target market and the data obtained. Participants will gain hands-on knowledge of customer segmentation, determination of market needs, and approaches that will improve sales performance.<\/p>\n<p><strong>Education History:<\/strong> 4 December 2025, Thursday <strong>Time:<\/strong> 10:30-15:00<\/p>\n<p><strong>Training Place:<\/strong> Ankara Chamber of Industry (5. Floor \u2013 TOBB Ankara KGK Meeting Hall)<\/p>\n<p>Participation in education is free.<\/p>\n<\/div><\/section>\n<div  class='avia-button-wrap av-mimyuw2k-6754f1972dc18e0eedf12ebedfc8b250-wrap avia-button-center  avia-builder-el-1  el_after_av_textblock  el_before_av_textblock'><a href=\"https:\/\/forms.gle\/rx1aTxeazv6Vvm6KA\" class=\"avia-button av-mimyuw2k-6754f1972dc18e0eedf12ebedfc8b250 av-link-btn avia-icon_select-yes-left-icon avia-size-large avia-position-center avia-color-theme-color\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" aria-label=\"Application Form\"><span class='avia_button_icon avia_button_icon_left avia-iconfont avia-font-entypo-fontello' data-av_icon='\ue836' data-av_iconfont='entypo-fontello' ><\/span><span class='avia_iconbox_title' >Application Form<\/span><\/a><\/div>\n<section  class='av_textblock_section av-mimyu2v3-16726fe33ddb94f50da55cdfb5a71e8a'   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p><img decoding=\"async\" class=\"alignnone wp-image-28134 size-full\" src=\"https:\/\/inovakademi.com\/wp-content\/uploads\/2025\/05\/man-using-laptop-emerging-graphics-scaled.jpg\" alt=\"\" width=\"2560\" height=\"2199\" srcset=\"https:\/\/inovakademi.com\/wp-content\/uploads\/2025\/05\/man-using-laptop-emerging-graphics-scaled.jpg 2560w, https:\/\/inovakademi.com\/wp-content\/uploads\/2025\/05\/man-using-laptop-emerging-graphics-300x258.jpg 300w, https:\/\/inovakademi.com\/wp-content\/uploads\/2025\/05\/man-using-laptop-emerging-graphics-1030x885.jpg 1030w, https:\/\/inovakademi.com\/wp-content\/uploads\/2025\/05\/man-using-laptop-emerging-graphics-768x660.jpg 768w, https:\/\/inovakademi.com\/wp-content\/uploads\/2025\/05\/man-using-laptop-emerging-graphics-1536x1319.jpg 1536w, https:\/\/inovakademi.com\/wp-content\/uploads\/2025\/05\/man-using-laptop-emerging-graphics-2048x1759.jpg 2048w, https:\/\/inovakademi.com\/wp-content\/uploads\/2025\/05\/man-using-laptop-emerging-graphics-1500x1288.jpg 1500w, https:\/\/inovakademi.com\/wp-content\/uploads\/2025\/05\/man-using-laptop-emerging-graphics-705x605.jpg 705w, https:\/\/inovakademi.com\/wp-content\/uploads\/2025\/05\/man-using-laptop-emerging-graphics-600x515.jpg 600w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/p>\n<h3>Education Detail<\/h3>\n<ul>\n<li>Target Market Analysis\n<ul>\n<li>GTIP Number<\/li>\n<li>The Right Sales Channel Detection<\/li>\n<li>Target Market Election Criteria<\/li>\n<li>Product Description<\/li>\n<li>Determining the Right Target Market<\/li>\n<li>Analyses of Importing Countries<\/li>\n<li>Exporter Country Analysis<\/li>\n<li>Evaluation of Current Open Numbers<\/li>\n<li>Analysis of Turkey's Export<\/li>\n<li>Catching the Rising Country from the Top<\/li>\n<li>Determining Our Target Markets<\/li>\n<\/ul>\n<\/li>\n<li>Introduction: Sales and Marketing Separation\n<ul>\n<li>Definition of Sales, The Role of Marketing<\/li>\n<li>Basic Sales Techniques and Marketing Strategies<\/li>\n<\/ul>\n<\/li>\n<li>Effective Communication Techniques\n<ul>\n<li>Communication Elements: Listening, Body Language<\/li>\n<li>What to Consider in Communication with Different Cultures<\/li>\n<\/ul>\n<\/li>\n<li>New Trends\n<ul>\n<li>Digital Marketing and Social Media Impact<\/li>\n<li>Global Market Dynamics<\/li>\n<\/ul>\n<\/li>\n<li>Customer Persuasion Methods\n<ul>\n<li>AIDA Model and Applications<\/li>\n<li>Understanding Customer Needs<\/li>\n<\/ul>\n<\/li>\n<li>Phases of the Sales Process\n<ul>\n<li>First Contact, Needs Analysis, Bidding<\/li>\n<li>After Sales Services<\/li>\n<\/ul>\n<\/li>\n<li>Applications and Visuals\n<ul>\n<li>Role Games and Case Studies<\/li>\n<li>Narrative with Visual Support<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p><span style=\"color: #ff0000;\">This training is sponsored by GLOBBY and is free of charge by \u0130novakademi instructors.<\/span><\/p>\n<h3><span style=\"vertical-align: inherit;\"><img decoding=\"async\" class=\"wp-image-20843 alignleft\" src=\"https:\/\/inovakademi.com\/wp-content\/uploads\/2023\/01\/Gokhan-EROL-258x300.jpg\" alt=\"\" width=\"152\" height=\"177\" srcset=\"https:\/\/inovakademi.com\/wp-content\/uploads\/2023\/01\/Gokhan-EROL-258x300.jpg 258w, https:\/\/inovakademi.com\/wp-content\/uploads\/2023\/01\/Gokhan-EROL-768x893.jpg 768w, https:\/\/inovakademi.com\/wp-content\/uploads\/2023\/01\/Gokhan-EROL-10x12.jpg 10w, https:\/\/inovakademi.com\/wp-content\/uploads\/2023\/01\/Gokhan-EROL-606x705.jpg 606w, https:\/\/inovakademi.com\/wp-content\/uploads\/2023\/01\/Gokhan-EROL-600x698.jpg 600w, https:\/\/inovakademi.com\/wp-content\/uploads\/2023\/01\/Gokhan-EROL.jpg 775w\" sizes=\"(max-width: 152px) 100vw, 152px\" \/>Educator: G\u00f6khan EROL<\/span><\/h3>\n<p><span style=\"vertical-align: inherit;\">G\u00f6khan Erol holds a degree in Business Administration from A.\u00dc. He began his career in logistics before joining <\/span><a href=\"https:\/\/www.evyap.com.tr\/\" target=\"_blank\" rel=\"noopener nofollow\"><span style=\"vertical-align: inherit;\">Evyap <\/span><\/a><span style=\"vertical-align: inherit;\">Holding and \u00d6d\u00fcl \u0130la\u00e7. Since 2002, Erol has shared his expertise in foreign trade, target market analysis, international marketing and <\/span><a href=\"https:\/\/inovakademi.com\/en\/devlet-destekleri\/\" target=\"_blank\" rel=\"noopener\"><span style=\"vertical-align: inherit;\">government incentives<\/span><\/a><span style=\"vertical-align: inherit;\">&nbsp;He shares his expertise and 30 years of industry experience through training and consulting. He has supported the training and employment of over 30,000 qualified foreign trade professionals across many provinces of Turkey and takes part in university conferences and seminars. His consulting prepares SMEs for international competition and trade. By diagnosing organizations\u2019 business operations generally, and their international trade \/ foreign trade departments specifically, he conducts SWOT analyses, develops roadmaps for areas that can be improved, and monitors and reports on implementation results.<\/span><\/p>\n<p><span style=\"vertical-align: inherit;\">Through his seminar series, \u2018\u0130\u00e7inden D\u0131\u015f Ticaret Ge\u00e7en Sohbetler\u2019 (Conversations on Foreign Trade), Erol shares his experience with university students and people entering the profession. The D\u0131\u015f Ticaret Perileri project, which he conceived and coordinated in 2010, attracted attention for its success.<\/span><\/p>\n<p><span style=\"vertical-align: inherit;\">\u201c<\/span><a href=\"https:\/\/www.nobelyayin.com\/detay.asp?u=3593\" target=\"_blank\" rel=\"noopener nofollow\"><span style=\"vertical-align: inherit;\">New Incentive Schemes and an Investment Guide for Investors<\/span><\/a><span style=\"vertical-align: inherit;\">He has a published book called \". In addition, the \u0130novakademi team continues their joint book work, which they will share with the public in 2024.<\/span><br \/>\n<span style=\"vertical-align: inherit;\"> Many Exporters' Associations, Trade and Industry Chambers, including \u0130novakademi, <\/span><a href=\"https:\/\/inovakademi.com\/en\/urge\/\" target=\"_blank\" rel=\"noopener\"><span style=\"vertical-align: inherit;\">UR-GE<\/span><\/a><span style=\"vertical-align: inherit;\"> projects. He also contributes to projects at the invitation of various universities.<\/span><\/p>\n<p><img decoding=\"async\" class=\"alignleft wp-image-26460\" src=\"https:\/\/inovakademi.com\/wp-content\/uploads\/2024\/11\/IMG-20240816-WA0018-232x300.jpg\" alt=\"\" width=\"152\" height=\"197\" srcset=\"https:\/\/inovakademi.com\/wp-content\/uploads\/2024\/11\/IMG-20240816-WA0018-232x300.jpg 232w, https:\/\/inovakademi.com\/wp-content\/uploads\/2024\/11\/IMG-20240816-WA0018-544x705.jpg 544w, https:\/\/inovakademi.com\/wp-content\/uploads\/2024\/11\/IMG-20240816-WA0018-600x777.jpg 600w, https:\/\/inovakademi.com\/wp-content\/uploads\/2024\/11\/IMG-20240816-WA0018.jpg 653w\" sizes=\"(max-width: 152px) 100vw, 152px\" \/><\/p>\n<h3>Instructor: Ufuk \u00d6Z\u00c7EL\u0130K<\/h3>\n<p>Ufuk \u00d6z\u00e7elik attended TED Ankara College and graduated in English Language and Literature from Hacettepe University in 1991. He later completed his studies in Justice at Anadolu University.<\/p>\n<p>Starting in 1991, he began his professional career. The business he started with the pharmaceutical industry later continued his life in the food industry. He was regional manager at Coca-Cola, G2M and \u00dclker. In 2003, he moved to the construction sector and worked as a regional manager at the German REHAU company, Sales Manager at Esenpen and Thermodynamic Window companies. Between 2009 and 2014, he was the Business Development director of three companies affiliated with the construction group within the country's largest conglomerate, HB Group, in Libya. After returning to Turkey, he worked as a coordinator and Sales Director at different companies. He also provided consultancy on market research in Turkey for international firms.<\/p>\n<p>Across these management roles, \u00d6z\u00e7elik developed expertise in building dealer networks, team management, target setting, product positioning, sales team training, international market research and customer relations. He has attended numerous training programmes and seminars and has shared his knowledge and experience through his own training and seminar work.<\/p>\n<p class=\"translation-block\">Please contact for detailed information.<\/p>\n\n<div class=\"wpcf7 no-js\" id=\"wpcf7-f21393-o1\" lang=\"tr-TR\" dir=\"ltr\" data-wpcf7-id=\"21393\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/en\/wp-json\/wp\/v2\/pages\/28130#wpcf7-f21393-o1\" method=\"post\" class=\"wpcf7-form init\" aria-label=\"\u0130leti\u015fim formu\" novalidate=\"novalidate\" data-status=\"init\" data-trp-original-action=\"\/en\/wp-json\/wp\/v2\/pages\/28130#wpcf7-f21393-o1\">\n<fieldset class=\"hidden-fields-container\"><input type=\"hidden\" name=\"_wpcf7\" value=\"21393\" \/><input type=\"hidden\" name=\"_wpcf7_version\" value=\"6.1.7\" \/><input type=\"hidden\" name=\"_wpcf7_locale\" value=\"tr_TR\" \/><input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f21393-o1\" \/><input type=\"hidden\" name=\"_wpcf7_container_post\" value=\"0\" \/><input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/><input type=\"hidden\" name=\"_wpcf7_recaptcha_response\" value=\"\" \/>\n<\/fieldset>\n<p><label> Your Full Name<br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"your-name\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"your-name\" \/><\/span> <\/label>\n<\/p>\n<p><label> Your Email Address<br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"your-email\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"email\" name=\"your-email\" \/><\/span> <\/label>\n<\/p>\n<p><label> Subject<br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"your-subject\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"your-subject\" \/><\/span> <\/label>\n<\/p>\n<p><label> Your Message (Optional)<br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"your-message\"><textarea cols=\"40\" rows=\"10\" maxlength=\"2000\" class=\"wpcf7-form-control wpcf7-textarea\" aria-invalid=\"false\" name=\"your-message\"><\/textarea><\/span> <\/label>\n<\/p>\n<p><label> \u0130novakademi does not share your information with anyone. The information you provide is used to contact you and deliver our services. <\/label>\n<\/p>\n<p><span class=\"wpcf7-form-control-wrap\" data-name=\"acceptance-746\"><span class=\"wpcf7-form-control wpcf7-acceptance\"><span class=\"wpcf7-list-item\"><label><input type=\"checkbox\" name=\"acceptance-746\" value=\"1\" aria-invalid=\"false\" \/><span class=\"wpcf7-list-item-label\"><a href=\"https:\/\/inovakademi.com\/en\/kvkk\/\" target=\"_blank\"> I consent to the processing of my personal data under the KVKK. * <\/a><\/span><\/label><\/span><\/span><\/span>\n<\/p>\n<p><input class=\"wpcf7-form-control wpcf7-submit has-spinner\" type=\"submit\" value=\"Send\" \/>\n<\/p><div class=\"wpcf7-response-output\" aria-hidden=\"true\"><\/div>\n<input type=\"hidden\" name=\"trp-form-language\" value=\"en\"\/><\/form>\n<\/div>\n\n<p>G\u00f6khan EROL<br \/>\ne:&nbsp;<a href=\"mailto:gerol@inovakademi.com\">gerol@inovakademi.com<\/a><br \/>\ng:&nbsp;<a href=\"tel:0(533)-761-19-34\">+90 (533) 761 19 34<\/a><br \/>\nt:&nbsp;<a href=\"tel:0(216)-709-73-32\">+90 (216) 709 73 32<\/a><\/p>\n<\/div><\/section>","protected":false},"excerpt":{"rendered":"","protected":false},"author":6,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-28130","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/inovakademi.com\/en\/wp-json\/wp\/v2\/pages\/28130","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/inovakademi.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/inovakademi.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/inovakademi.com\/en\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/inovakademi.com\/en\/wp-json\/wp\/v2\/comments?post=28130"}],"version-history":[{"count":22,"href":"https:\/\/inovakademi.com\/en\/wp-json\/wp\/v2\/pages\/28130\/revisions"}],"predecessor-version":[{"id":29475,"href":"https:\/\/inovakademi.com\/en\/wp-json\/wp\/v2\/pages\/28130\/revisions\/29475"}],"wp:attachment":[{"href":"https:\/\/inovakademi.com\/en\/wp-json\/wp\/v2\/media?parent=28130"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}